I'm a new freelance graphic designer based in Manchester. Should I be sharing personal 'behind-the-scenes' moments of my creative process or daily life on platforms like Instagram to build a connection, or does that dilute my professional image for UK clients?
Quick Answer
Yes, sharing 'behind-the-scenes' content builds connection and trust with potential clients, demonstrating authenticity and allowing them to get to know the person behind the brand. This enhances your professional image, it doesn't dilute it.
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Yes, sharing 'behind-the-scenes' content builds connection and trust with potential clients, demonstrating authenticity and allowing them to get to know the per
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